Polska pomoc


Development? No harm. Educational campaign on Sustainable Development Goals addressed to youth, students and adults.

According to an opinion poll conducted by TNS Poland for the Polish Ministry of Foreign Affairs in 2015, only 7% of the respondents were familiar with the new United Nations Agenda for Sustainable Development, which indicates a relatively low level of knowledge about the Sustainable Development Goals (SDGs).

The project aims to increase the participants’ knowledge about the Sustainable Development Goals by showing a new paradigm of development for all societies, which at the same time will hurt none of them.

Development? No harm. Educational campaign on Sustainable Development Goals addressed to youth, students and adults.

It is a modular project implemented in Poland, in the cities of Szczecin, Wroclaw, Lublin, Rzeszow, and Lodz between 1 August 2016 and 31 December 2017. It is mainly addressed to preschool children, the youth, students, adults (parents and grandparents), and Internet users.

The project is carried out by the Alliance of Associations Polish Green Network (PZS), partnering with four PZS member organisations – Centre for Environmental Activities “Źródła” (Lodz), “Ekoskop” Association (Rzeszow), Society for Nature and Man (Lublin), and Foundation for Sustainable Development (Wroclaw).

The project’s immediate objectives include providing young people and adults with reliable knowledge about the Sustainable Development Goals (SDGs) and the possible participation of the Polish society in their implementation. The project will involve 24 educational events organised in five Polish cities over two years (ten Global Justice Nights, five Global Justice Mornings and nine Lunch&Learn workshops for students based on a previously developed scenario), an exhibition of infographics and a brochure on the SDGs, as well as a short promotional film about the Global Justice Night and other promotional materials.

By promoting the Sustainable Development Goals, the project is intended to ensure their long-term implementation, focusing on the goals that can be directly supported by the responsible attitude of citizens. These include:

•             Goal 1 of ending poverty,

•             Goal 2 of promoting sustainable agriculture,

•             Goal 7 of ensuring access to reliable, sustainable, and modern energy,

•             Goal 12 of ensuring sustainable consumption and production patterns,

•             Goal 13 of promoting actions to combat climate change,

•             Goal 17 of forming a global partnership between societies to support reasonable investment of public resources for sustainable development, access to technology, and an equitable global trading system.

In 2017, a series of educational events and workshops was carried out, to inform about the Sustainable Development Goals and the role of the Polish people in their implementation. In November, there was a series of events within the Global Justice Night, in Rzeszow, Szczecin, Lodz, Wroclaw and Lublin, attended by 250 persons. In each of these cities there were film showings, discussions with special guests and presentations of exhibitions of infographics dealing with Sustainable Development Goals. The series was addressed to young people and adults. From March until October, workshops for children were held – the Global Justice Morning, where 210 persons participated. From March to December there were workshops for students - Lunch and Learn. During all these events, promotional and information material was distributed, along with brochures and gadgets.

The events were promoted in the local and social media, but the planned number of participants could not be reached. This may signal a drop of interest in global education issues among people. The low turnout could also be caused by the dates of events in the individual towns and the accumulation of other events during this time, or by the weather conditions.

The grant from Polish Aid was PLN 83,800 in 2016 and PLN 81,570 in 2017, while the value of the project reached PLN 93,200 in 2016 and PLN 90,720 in 2017.

Development? No harm. Educational campaign on Sustainable Development Goals addressed to youth, students and adults.

The project helped deepen awareness of, and encourage the adoption of, globally responsible attitudes in Polish society, especially among the younger generation, through the promotion of reliable knowledge about the Sustainable Development Goals.

In the first year of the project, five Global Justice Night events were organised, including a screening of a film on global interdependencies, an exhibition, a raffle, and a music performance. Around 360 people took part in these events. In each participating city, the events were promoted in local and social media, as well as through posters displayed in public places. Partner organizations in Lodz, Rzeszow, Wroclaw and Lublin also used their local newsletters for promotion. Five press conferences were organised to promote the Global Justice Night in Szczecin, Lodz, Rzeszow, Wroclaw and Lublin.

An exhibition on the Sustainable Development Goals was organised and shown during the five Global Justice Night events, together with a promotional video on Global Justice Night, illustrating the potential of a viral film.

For the purpose of the project, a Lunch & Learn workshop scenario for students was created and made available online on the campaign website.

Materials and promotional gadgets were produced and partially distributed during Global Justice Night events (100 posters, 50 T-shirts, 170 USB sticks, 1,000 tote bags, 1,500 lanyards and 20 kg of fudge candies with the campaign slogan).

In the project’s next module, 20 events for children (Global Justice Morning), students (Lunch & Learn) and the general public (Global Justice Night) will be organised.